SiennyLovesDrawing 👩🏻 has recently being exclusively invited 📩📧💌 to attend the sharing session 🗣👥👤👥 of Taste Tomorrow 2019 📑 at Puratos Malaysia 🏭🏢🇲🇾
2019 marks the 💯 years Puratos = 💯 years of magic 🎊🎉
It 🗣👥👤👥 was conducted by Puratos, the leading innovator in the bakery 🍞🍰🎂, patisserie 🥧🍩🥖🥐 & chocolate 🍫 industry to providing the unique insights 📌📌 into emerging consumer trends 📈📊 in the bakery, patisserie & chocolate sector 👍🏻😀
Hmm…Curious 🤔 about what’s the Taste Tomorrow 📑❓⁉️
It’s the world 🌍🗺 ’s largest bakery, patisserie & chocolate consumer survey 📑 which being conducted in 40 countries to gather the data from about 17k consumers 👫👭👬 Through in-depth insights 📌📌 from both local & global consumer behaviours, attitudes & choices, this independent consumer survey 📑 being carried out by Puratos every 3️⃣ years with aims to offerring a footstep 👣 into the future, tracking the evolution of trends 📈📊 & unveiling new 🆕 ones
The consumer survey 📑 also with a Malaysia 🇲🇾 version which being conducted for every 2️⃣ years ☺️
Guess what❓⁉️
This survey 📑 findings sharing session 🗣👥👤👥 was attended by more than 💯 attendees 👬👭👫 in Malaysia 🇲🇾 including the business owners, professional bakers, patissiers & chocolatiers aka the Puratos’ customers 😃
All attendees 👭👫👬 were received with a warm welcome 🙏🏻 address by the Puratos Market Director for SEA, Mr Bernard Poplimont 👨🏼💼 & Puratos Malaysia team 💁🏻♀️💁🏻♂️🙋🏻♀️🙋🏻♂️
What were the key line ups during this sharing session❓⁉️
1️⃣st, the sharing of 9️⃣ market trends including the fresh insights & results about the health, convenience, experience, digital etc. to stimulating innovation in the bakery, patisserie & chocolate sectors 😊
1️⃣ Taste ~ the most important factor when buying, consumers 👬👫👭 want to be wowed by all their senses, like both traditional & unusual tastes
2️⃣ Health ~ consumers expect fewer ⬇️ calories, less ⬇️ fat, ⬇️ sugar & ⬇️ salt, want more ⬆️ health benefits & natural ingredients
3️⃣ Freshness ~ it defines consumers 👭👫👬’ perceptions of quality. The smell 👃🏻, time of baking 🕙, short shelf life, look & crunchiness all play a key role 👍🏻
4️⃣ Craft ~ consumers 👬👭👫 are willing to pay ✅💰💳💵 more for handcrafted, artisanal crafted products because they highly ⬆️ value the work & expertise from the artisan, especially the tradition, heritage & history 👍🏻
5️⃣ Ethical lifestyle ~ strongest amongst millennials consumers 👭👫👬 for ethical food choices, personal values & interests of the planet 🌍 & the people living on it 💚
6️⃣ Transparency ~ consumers 👬👫👭 read 📖the ingredients used, nutritional values, presence of preservatives & additives, sourcing & allergens
7️⃣ Ultimate convenience ~ Asia-Pacific 🌎 consumers 👭👫👬 are very open to digital solutions to improves their food shopping 🛒🛍🥤 experience
8️⃣ Next level experience ~ taste is king 👑🤴🏻 , experience is queen 👸🏼
9️⃣ Hyper personal ~ consumers 👬👭👫 are very curious 🤔 about food adapted to their own nutritional needs 👍🏻
Next, the introduction & presentation of 3️⃣ signature recipes which led by Mr Shane Cheng, the Technical Manager 👨🏻💼of Puratos Malaysia. All the attendees 👭👫👬 were delighted by this “next level experience” i.e. item 8️⃣ mentioned above ~ 1️⃣ of the key trends noted from the Taste Tomorrow 2019 survey findings 📑
1️⃣ Macchiato Chocolate 🍫 Cake 🍰(pairing with sparkling water 💦💧 )
It’s with 25% sugar reduction ⬇️ & contains Belgium 🇧🇪 chocolate 🍫 powder that offerring a dark bittersweet taste 😋🤤
This is not just a new 🆕 innovative reduced ⬇️ sugar cake 🍰 recipe creation, also a brand new 🆕 health & well-being product
2️⃣ Strawberry 🍓 Croissant 🥐
3️⃣ Cold Coconut 🌴🥥 Mango Cocktail
Lastly, a visit to various thematic market places to presenting the different products & technologies available by Puratos 😁
1️⃣ Chocolat Lover Café 🍫
All the products were made by the Real Belgian 🇧🇪 Chocolate, Belcolade 🍫 This offerred the attendees 👫👬👭 a brief insight on the Cacao Trace, a unique chocolate 🍫 sustainability program ~ For better farmer, better cocoa & better chocolate
A selection of Belcolade Cacao Trace products were introduced via the chocolate 🍫 recipes pairing 😋🤤
2️⃣ The Authentic Sourdough Bakery
It aims to highlighting the good old days bread 🥖🍞 flavour & various healthy bread 🥖🍞 mixes. 1️⃣ of the key featured ingredients ~ O-tentic, the active bakery component & being used for various breadpairing recipes & especially for making traditional baguette 🥖
3️⃣ The Delectable Patisserie Salon booth
It aims to showcasing all the fine patisserie 🍰🥧🥨 including Tegral Satin-Velvet range, the SALP Free Cake Mixes, pairing with different filling e.g. fruit 🍇🍈🍉 fillings, glazes & the non-dairy cream & all to impressed the attendees 👬👫👭 with both visual & taste
4️⃣ The Tomorrow Technology market place
This booth has showcased the interesting sensory test which to aligning to the trends of health, taste & freshness 😉
It aims to highlighting various product technologies & solutions. This includes Technical Fillings which is bake, freeze & thaw stable, bakery flavours in creating the customer’s signature bread 🥖🍞 recipe & Acti-Fresh, the cake 🍰🎂 freshness solutions
Ms Priscillia Ooi, the General Manager 👩🏻💼 of Puratos Malaysia 🇲🇾 , Singapore 🇸🇬 & Brunei 🇧🇳 has shared that “To create the best finished goods & to anticipate what will come next, it is crucial to know the consumer 👭👫👬’s needs & expectations. At Puratos, we are close to customers & consumers 👬👭👫 everywhere.”
“We turn technologies & experiences from food cultures around the world 🗺 🌍 into new 🆕 opportunities to help our customers 👫👭👬 to be more successful with their business”, further elaborated by Ms Priscillia👩🏻💼
In a conclusion, Puratos as a reliable innovative partner always to providing technologies solutions to its customer according to their business needs
Website🌐: https://www.tastetomorrow.com/ & https://www.puratos.com.my/en
FB: https://www.facebook.com/puratosmalaysia/
#sharing #sharingiscaring #mypuratos #foodtrend #bakery #consumertrends #tastetomorrow #dessert #cakes #cake #pastries #bread #foodie #foodies #blog #blogger #bloggers #blogging #influencer #influencers #puratos survey #findings
siennylovesdrawing 
This all sounds so delicious! Iove reading stuff like this.
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Yeah!! All the key trends relating to the delicious bakery, pastries & chocolate 😀
Me too!! Happy to learn more about it as I love all kinds of chocolate, bread, cakes & pastries 🙂
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A very interesting and futuristic event!
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Yes, absolutely agreeing esp the key trends from the survey definitely helps the business owners of these industries to cater for better customers’ preferences & venturing for their products innovation 😀
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This event looks like it would be so amazing. I love anything that has to do with taste testing foods.
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Hmm…Only a small portion relating to taste testing, most important would be the survey findings shared from the Taste Tomorrow 2019 😀
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What an interesting story! Sounds like you experienced so much:) It all look just yummy!
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Yeah!! Learnt so much more from the survey findings esp the key trends gathered, an impressive session overall 🙂
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Oh my goodness I just want to climb into your pictures and never leave! Thank you so much for sharing such a gorgeous event with all of us!
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Ha…Ha…You’re so funny, am happy that you find my sharing is useful 😊🤗
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What a good write up about so many desserts and I am sure you have learn so much from here. I too wish to have similar experience if given a chance.
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Thanks 🙏🏻🤗 so much for your compliments to my sharing here, you’ve spotted on, I really learnt a lot from my attendance at this event 😃😁
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it is very interesting! i think your post will help me finding a better bakery to try
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Ha…Ha…Not really though, as you read my story here, it’s more about the key trends of bakery, pastries & chocolate ya 😃😁
It would be helpful if you are in the industries of them ya 🤗✌🏻
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What an interesting event, I am sure you discovered a lot of new people and learnt so much about the industry as well. Some yummy pastries there
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Yes yes ✅, I have met lots of passionate people in the industries of bakery, pastries & chocolate ✌🏻🙌🏻😁
Also learnt a lots more ya 🤗✌🏻☺️
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Very interesting to learn these. They are all educational.
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Yup yup, very educational as well as value added to all these industries practitioners to ensure for continuous enhancement & products innovation for their business growth 😀
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A real trend on taste and its evolution in this year … illuminating!
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Yeah‼️ Absolutely, really learnt a lot from my attendance & am sure it benefited lots of bakery, pastries & chocolate business owners 😃😁
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