Shopee sellers to grow business with new Facebook Ads on Shopee Seller Centre

Yeahโ€ผ๏ธ SiennyLovesDrawing would like to share a great ๐Ÿ‘๐Ÿป news here to all e-commerce businesses ๐Ÿ˜‹๐Ÿ‘๐Ÿป

Shopee is 1๏ธโƒฃ of the 1๏ธโƒฃst e-commerce platforms to integrate Facebook Ads for its community of over 20 million online sellers, empowering them to boost their reach & sales

Shopee, the leading e-commerce platform in Southeast Asia ๐ŸŒ & Taiwan ๐Ÿ‡น๐Ÿ‡ผ, announced that Facebook Ads is now officially available โ˜‘๏ธ on Shopee Seller Centre across Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ, Malaysia ๐Ÿ‡ฒ๐Ÿ‡พ, Philippines ๐Ÿ‡ต๐Ÿ‡ญ, Singapore ๐Ÿ‡ธ๐Ÿ‡ฌ, Taiwan ๐Ÿ‡น๐Ÿ‡ผ, Thailand ๐Ÿ‡น๐Ÿ‡ญ & Vietnam ๐Ÿ‡ป๐Ÿ‡ณ, empowering the regionโ€™s largest community of over 20 million sellers with ๐Ÿ†• tools to grow their businesses

With 95% of Shopee users relying on Facebook & Instagram to discover ๐Ÿ†• brands & products, this integration enables sellers to boost their online presence by tapping Facebook, Instagram & Audience Network channels to help drive traffic to their official Shopee stores. Facebook Ads also allows for greater personalisation of ads that are served based on usersโ€™ preferences & behaviours on the platform, thus promoting order conversion & maximising sales growth

Facebook Ads on Shopee Seller Centre is part of Shopeeโ€™s ongoing commitment to support businesses of all sizes to scale online. Shopee Seller Centre offers a 1๏ธโƒฃ-stop platform to help sellers manage their stores with ease, providing them with access to a full suite of marketing & data tools to create listings, run promotions & optimise their online business performance. They can now set up, launch & manage Facebook Ads campaigns easily & quickly through Shopee Seller Centre ๐Ÿ‘๐Ÿป

Kenneth Soh, Head of Marketing Campaigns at Shopee Malaysia said, โ€œEstablishing a partnership with Meta to launch Facebook Ads on Shopee Seller Centre will greatly impact our sellers positively & indeed is a game-changer for them. Now, our sellers can utilise and leverage an additional feature on our Seller Centre together with other Shopee marketing solutions to increase the visibility of their Shopee store & products to even more interested shoppers. They are now capable of extending their products’ ads across other apps & websites thus increasing their customer base. We will continue to expand our ecosystem through more industry-leading partnerships such as our collaboration with Meta to continue supporting our sellers with more opportunities to scale & upskill digitally.โ€

Facebook Ads with Shopee was 1๏ธโƒฃst introduced in 2019 where only brands could run & manage campaigns through Facebookโ€™s platform. Since then, many brands have scaled their business with it, resulting in an average of 5 times return on ad spend (ROAS) across all categories in the 2๏ธโƒฃnd half of 2021

Damian Kim, Country Director of Meta Singapore said, โ€œIt is more important than ever for businesses to reach & engage with customers that matter to them, especially as consumer shopping behaviours continue to change dramatically. Digital discovery remains crucial in driving demand & sales, & I am excited that the launch of Facebook Ads through the Shopee Seller Centre will be the enabling engine for thousands of sellers to have equitable & easier access to leverage Facebook Ads which will connect them with new customers & grow their businesses.โ€

Integrating Facebook Ads on Seller Centre allows for a simplified self-onboarding process that was designed to offer users a seamless campaign management process from start to end. Aside from shortening the time to launch a campaign via Seller Centre, sellers can conveniently top up & pay for ad credits without having to leave the platform. They can also get full visibility of their Facebook Ads campaign performance & be equipped with actionable insights to optimise results, alongside other ad campaigns

Facebook Ads on Shopee Seller Centre is currently available to selected sellers across seven markets during this initial launch phase, & will be rolled out to more sellers in subsequent months

For more information via ๐ŸŒ https://seller.shopee.com.my/edu/article/12056/facebook-ads

All about Shopee app, online shopping, ewallet, ecommerce, ShopeeFood, ShopeePay, app, ShopeeAmbassador

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