Recently SiennyLovesDrawing has attended a nationwide online shopping survey findings sharing by 11street Malaysia, now known as Prestomall (Updated 10.7.2019)
There were 3,507 Malaysians from all 14 states in Malaysia who have responded to the 11st MY’s online survey conducted from 15 to 21 Nov 2016.
This survey findings laid out the key takeaways for the Malaysian online market in 2016 & predicted 5 leading trends for 2017 ahead.
Mr. Hoseok Kim, the CEO of 11st MY has explained: “Based on the findings of our survey, we can conclude that the online shopping sphere in Malaysia is thriving, fueled by potentials for it to mature & grow. The survey revealed the psyche of Malaysian consumers who shop online, and provide us with nuggets of information to outline our predictions for the Malaysian e-commerce scene in 2017.”
The key takeaways for the Malaysian online market in 2016
83% of the suvey respondents revealed that they have shopped online & 59% of them have shopped online at least once a month or more frequently. This has concluded that the online shopping sphere in Malaysia is indeed flourishing.
Malaysian consumers are still experimental in their purchasing behaviour by largely sticking to lifestyle & fast-moving products e.g. fashion & beauty, electronics, sports & hobbies etc.
The smartphones continue to lead its way as the mode of choice for Malaysians consumers to shop online, as 80% of the survey respondents have professed. This revelation echoes 11st’s belief that Malaysia is equipped with an apt IT infrastructure to pave the way for the e-commerce ecosystem to grow in the country.
95% of the respondents have rated a ‘5’ & above when asked about their satisfaction level with online shopping. This summarises that majority of the Malaysian online shoppers are happy with their online shopping experience. According to 11st MY, online shopping is a driver for Malaysians to save money, in line with the rising costs of living ~ a premise for the online marketplace to set the tone for what is in store for the e-commerce industry moving forward.
The predicted 5 leading trends for 2017 ahead
“In 2017, we expect to see a substantial shift in the marketing plans of many businesses, whereby they will transcend from being device-focussed to more people-focussed. After all, consumers these days are not only on the look-out for the best deals, but also other factors that meet their needs & cater to their demands. On top of online deals, good customer service & excellent logistics will set the path for online businesses moving forward,” said Mr. Hoseok Kim, the CEO of 11st MY
In conclusion, as online shopping integrates into the lives of Malaysian consumers, the barriers between e-commerce & traditional brick-and-mortar retail will be levelled, if not relinquished. 11st MY strives to be the enabler & serve as a backbone for online sellers to offer better services & delivery to consumers.
11sreet Ong-some Chinese New Year promotion
11st MY introduces its Ong-some New Year promotions for the upcoming festivities preparation. There are reputable brands such as Brands, Caring, Eu Yan Sang, Huawei, Nestle & Watsons, 11st MY consumers can enjoy up to 90% discount with a wide variety of gift ideas for their Chinese New Year celebration.
Hmm…SiennyLovesDrawing just got herself an action camera (2nd item of 2nd row in below photo) from Ong-some discounts 😃📷📹
Now patiently waiting for it to be delivered 🤗😉
Yeah! There will be lots of crazy videos, time lapses & wide angle photos snapped during this upcoming Chinese New Year friends, family members & relatives gatheringsss 😃😆🤗
So, “any day is a perfect day for shopping” especially with online shopping in trend now! 👩🏻💻👨🏻💻😃
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